Spring 2019 campaign, oh what a day! We shot this campaign in a gorgeous loft space in downtown San Diego. ToeSox ambassadors, Alyssa, Courtney and Koya dazzled as usual. They consistently bring grace and athleticism to the set and make my job pretty darn easy. Shot by the incredibly talented photographer: Paul And, while I get attached to all the books, this is probably my favorite cover to date. Graphic designer Mike – seriously so creative and comes through every time – and I traded ideas and concepts to create something really special. We wanted gold foil and we wanted BIG (like album cover big – to match our Fall 2018 cover). And then Mike delivers this insane floral background. I mean…this just makes my heart swell w/pride.
